Louis Vuitton Retail Audit Report

As part of a fashion journalism course at Fordham, I designed a comprehensive retail audit report on Louis Vuitton, analyzing the brand’s marketing collateral, customer experience, and competitive positioning. Through the use of various design platforms, I curated a clean, visually appealing report that effectively communicated key findings about the brand as a whole. This report includes visual narratives, infographics, and an in-depth analysis of the brand’s history, demonstrating my ability to curate art that will resonate with diverse audiences.

Clean, editorial-inspired layout to mirror the brand’s elevated aesthetic
Smooth transition to key products that contribute to brand identity
In-depth analysis of marketing trends that resonates with an audience comprised of consumers and industry partners 
Establishes brand feel from the first page through a clear, concise, and organized layout 
Inclusion of graphics and income highlights that are easily accessible and navigable
Elegant, concise description of company values, complimented by compelling visuals 
 Succinct conclusion that reinforces the audit’s purpose by reiterating key takeaways and signaling future potential